Content Planning 101: How to create Blog/Social media content
How to Plan your blog/social Media Content
Creating a social media content schedule is key to not being stressed out about your content. It is completely unacceptable to wake up every morning not having any clue what to post on your pages and having to spend all day searching the internet for something good. It is way more efficient to plan your content in advance. I personally plan one month of content in advance. This way, you are always ahead of the game.
The best thing for planning your content is The Content Planner. It is an amazing tool created by Instagram babe Kat Gaskin. I have been using Kat’s dreamy images for my feed for a long time, and in 2016 she launched the absolute perfect planner for boss babes who need to get a handle on all of their content.
Choose a theme for each month.
I personally like to plan everything monthly. This means that I am very well prepared and have an entire month filled with incredible content to share
The first thing I focus on one planning for any type of content is whatever holidays there are that month. Obviously if it’s Christmas or Halloween or a huge holiday I’m going to be creating content towards this holiday.
The next thing to do is check and see if there’s any random holidays that are relative to your niche. National donut day, national puppy day, national bikini day, there are so many random holidays and they’re just might be one or two that will go with your niche that you might want to put into your content plan.
After that you want to plan your content around whatever you’re delivering that month. Are you releasing an e-book? Are you releasing and e-course? Are you releasing new products into your store? Do you have juicy new blog posts? Did your interview someone interesting? Basically any new posts and projects should be included in your content plan. Anything new you’re going to want to add into your content plan.
Always leave some open space for stuff that’s trending there’s always new things that are trending online that you never know one day something might pop up that’s directly related to your niche even if it’s a new meme to share something to get a smile here and they’re always leave a little bit a room for trending things that you can never plan for.
Once you’ve created the plan, you need to get all the content lined up so that it is somewhere where you can easily access and post it on time. This includes creating graphics for Pinterest, Twitter, and other social media of all types, getting the photography that needs to be done. If it’s new products or if you’ve just created something and you need to get some images you need to make sure that every ounce of your content is ready ahead of time you don’t want to be scrounging around every single day for content you wanted to be ready to post.
I hope you find this information helpful for you! I have truly noticed a difference in traffic and engagement since I started planning my content and feed. I promise it is important for you to do as well.
Did I miss anything? Let me know in the comments I would love to hear from you!
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